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Regional Marketing Sr Mgr

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Regional Marketing Sr Mgr

China - Shanghai APLICAR AHORA
ID de la oferta R-219571 País: China - Shanghai Estado: Field Worker Fecha de publicación Jul. 07, 2025 CATEGORÍA DE EMPLEO: Marketing

Accountabilities

Lead local marketing team to localize central strategy
Excellent execution on central & localprojects
Manage Local MKT budget to meet Repatha's sales target
Develop the regional marketing team from project owner to transform to brand owner mindset

Responsibilities

1. Strategy Implementation

ØImplement the strategy of the central Marketing correctly as well as the management of projects and activities.
ØTransfer and design regionalMarketing strategy and initiatives to align with Sales team
ØAnalyze the data to share conclusions in order toprovide assistance for regional strategy development.

2. Deliver commercial success

ØOptimize short-Term and mid-Term investment for Repatha regional marketing resources for commercial success

3. Execution Excellence

ØStandardizing Project SOP and systematic implementation
ØRegional expense coordination and management
ØVoice collection of internal and external interface

4. Develop Team and cross functional collaboration for ONE Team

ØDevelop the regional marketing team from project owner to transform to brand owner mindset
ØBridge impact between CMKT and SALES and leverage cross functional collaboration for ONE Team sprit

Minimum Requirements

Bachelor degree or above
5 years experience in sales management and regional marketing, and >=2 years people manager experiences
Strong business insights and strategic thinking for a broad view
Large project management experience
National and Regional top KOLs management experience

Preferred Requirements

CMKT experience is preferred
Experience in cardiovascular field is preferred

Competencies

Make strategic choices
ØTranslate Data and Insights into Strategy
ØAdopt Central to Local Strategy
ØBrand Planning

Execute with excellence
ØProject Management
ØStakeholder Leadership and Communication
ØAgency Management

Deliver commercial success
ØOptimize short-Term and Long-Term investment
ØUnderstand enterprise view

Deliver relevant differentiation
ØDeliver Distinct Breakthrough Messages and Creative
ØExperience Design
ØExperiment to Learn
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